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How Will You Bring Your Gift To The World?

Talent and hard work are just one part of the big picture.


To expand your business, spread your influence, or share your ideas, knowing how to win the trust of other people is essential.

Confidence is largely an inner game.

In just a few sessions, I can help you to unlock a deeper understanding of the myths, baggage, and invisible obstacles that are holding you back, and how to move past them into a new, successful you.

You are capable of more than you ever imagined.

In first few seconds of meeting someone, they will have already made a decision about whether they like you or trust you.


Bestselling author Malcolm Gladwell asserts in Blink: The Power of Thinking Without Thinking, that human beings make decisions instantaneously.

This means that you have the power to control the foundation upon which you build the rest of your interactions.

First Impressions

The Oxford Dictionary defines these as being "personal attributes that enable someone to interact effectively and harmoniously with other people."

In How to Win Friends and Influence People, Dale Carnegie advises that we should be focused on others, to empathize with them and win their trust.

In order for us to persuade others to do what we want, approach communication with the purpose of recognizing and fulfilling their needs.

Soft Skills

What People Are Saying

Working with Xiao An has been amazing so far.


He helped me see how far my vision could go and think bigger than I would have on my own. In 3 months, I doubled my income.


Now I have a better understanding of what my services are really worth to other people, and how much I can charge for them.


Pricing has always been an issue for me because I care and I want everybody to be happy. But at some point you need to recognize how much value you are bringing and what it’s worth.


I think a coach should do just that. Push you to be the best version of yourself you can be. And Xiao An is helping me to do that.

Alessandro Lombardo, London, UK

CEO, The Social Target (Social Media Growth Consultancy)

Xiao'an is very professional and easy to work with.  


He is a good listener and pays great attention to details.

He helped me look at my business problems in a different light and came up with creative solutions/suggestions that are practical and easy to implement.


Highly recommended!

Rita Ng, MA

CEO, Boston Bonbon, Macaron Delivery, Catering, Classes

Xiao’an acts as a beacon of support for me in many aspects of my professional life.


He is one of few whose advice I choose to trust implicitly, due to his rigorous sense of ethics, world-philosophy, artistic talent, and entrepreneurship.


I consult him regularly on everything from language in emails/messages to leadership strategies and musical interpretations with orchestras that I conduct.

Xiao’an is not only a respected colleague, fellow entrepreneur and coach to me, but in our work together, he has become one of my closest friends.

Kristo Kondakci, MA

Music Director, Eureka Ensemble

Principal Guest Conductor, National Orchestra of Albania

I moved to New York City with the goal of being a full-time freelance musician. Even though I was working as hard as I knew how, I struggled quite a bit being new to the city. 


After talking with Xiao’an, I started to understand how to work smart, not just hard.


His business tips gave me the confidence and knowledge to not only to be confident in negotiations, but to price myself properly.


I went from charging a client $700 to $2100 for the same amount of work.


And of course, there were no fights or bad feelings, just mutual respect.


I would recommend Xiao’an if you're ready to dive into your businesses and start getting the results you want.


He’s easy to talk to and work with, and he knows what he’s doing.


What else is there to say?

Josh Plotner, NY

Professional Live Performer & Broadway Musician

A Little About Myself

I am a partner and commercial composer at the audio consultancy Li & Ortega (King, Disney, Dreamworks, Ubisoft, Maybank etc) and co-founder of the 4800+ strong Business Skills for Composers Facebook Group.


There, music professionals from all around the world, sparkly-eyed and grizzled alike, congregate to share knowledge about the greatest purported nemesis of us fancy creative types.


I am available for speaking engagements. Venues I have been invited to speak at include The University of Rochester, Berklee College of Music, New York University, and The Massachusetts Institute of Technology. I have also spoken at conference events such as GameSoundCon, Casual Connect, The East Coast Game Conference, and more.


As a member of ACE NextGen (a subsidiary of national Asian and Pacific Islander Chamber of Commerce and Entrepreneurship), I also sometimes provide volunteer small business consultation services.

I am business development enthusiast, a firm believer in the power of relationships and community-building, and enjoy bringing good people together for family-friendly shenanigans.